My Partner and I joined PB&J Coaching with the goal of completing a half-ironman the following year. We had no prior triathlon experience and no idea what training we would need to do in order to achieve our goal. James took the time to explain all aspects of his training plan to us, answering any questions we had along the way. After a couple of months of working with James what had previously felt like insurmountable training sessions became routine and our faith in the process was reinforced. With this change, our goals shifted from just finishing the race to finishing the race in a specific time. With James’ fantastic coaching we were not only able to meet our goals but completely blow them out the water. [Ironman 70.3 Victoria: Jess 5hr 38min / Alex 5hr 06min]. James kept the training interesting and fun and fit the sessions around our schedule and gave us an occasional kick up the butt when we needed it. We would never have been able to achieve this goal without his expertise.